Our Story

About Pizza luce

We are pizza luce — a neighborhood pizzeria rooted in real ingredients, handcrafted dough, and a deep love for the communities we serve across United States. Every slice tells our story.

pizza luce founders crafting handmade pizza dough in Roseville kitchen
Est. 2004

The pizza lucs Origin Story

Pizza luce was born in Roseville, Minnesota with one simple conviction: great pizza starts with honest ingredients. Our founders — two friends who grew up rolling dough in their grandmothers' kitchens — opened the first location on Snelling Ave in 2004, serving the community they knew and loved.

What began as a small neighborhood spot quickly became a destination. Word spread about our slow-fermented dough, house-made sauces, and bold, creative toppings. The pizzaluce philosophy has always been about more than food — it's about gathering, sharing, and belonging to something good.

Today, we continue to serve our community from the same spot, honoring the original recipes while evolving our menu to celebrate new flavors and dietary needs. Whether you're a longtime regular or ordering for the first time, you're part of our story.

20+
Years of Craft
40+
Menu Items
50K+
Happy Guests
100%
Real Ingredients

luce pizza — Bringing People Together, One Slice at a Time

At Pizza luce, our mission is to craft food that matters — made with ingredients you can trust, by people who care. We believe a great meal is more than sustenance; it's a moment of connection, warmth, and joy.

"Good pizza is honest. It doesn't need to hide behind shortcuts — it just needs real dough, real sauce, real love."

We are committed to sourcing quality ingredients, reducing waste, supporting local suppliers, and creating a welcoming space for every guest who walks through our door.

luce pizza team preparing fresh pizza with quality ingredients

Our Core Values

Real Ingredients

We source fresh, quality ingredients — no artificial fillers, no compromises. What goes into our food is something we're proud to put our name on.

Community First

We're a neighborhood restaurant. We thrive because of our community, and we give back by supporting local events, sourcing locally, and keeping our doors open to all.

Handcrafted Care

Every pizza is hand-stretched and made to order. We resist the shortcuts that sacrifice quality — our craft is something we protect fiercely.

Inclusive Welcome

Everyone deserves a seat at our table. We celebrate diversity in our team, our menu, and our guests — creating a warm space where all feel at home.

pizzaluce Through the Years

2004

The First Slice

Pizza luce opens its doors at 2851 Snelling Ave N, Roseville. The menu is simple — five pizzas, house-made sauce, and a wood-fired oven. Lines form on opening day.

2007

Menu Expansion

We introduce our signature craft toppings and specialty pies — including the fan-favorite Vegan Rama. The menu grows to 20+ options, welcoming more dietary needs.

2011

Community Recognition

Pizza luce is named a Roseville community favorite, earning recognition from local press for outstanding food quality and neighborhood contribution.

2015

Catering Launch

We launch our catering service, bringing luce pizza to weddings, corporate events, and celebrations across the Twin Cities metro area.

2019

Online Ordering

Pizza luce goes digital — online ordering and delivery launch, making our handcrafted pizzas more accessible than ever to customers across United States.

2024

20 Years & Growing

We celebrate two decades of handcrafted pizza, loyal guests, and a team that keeps the luce spirit alive every single day. The best is still ahead.

Meet Our Team

Our team is the heart of Pizza luce — passionate people who pour their skill and warmth into every shift.

Marco Deluca, Head Chef and co-founder of Pizza luce
Marco DeLuca
Head Chef & Co-Founder

Marco has been crafting dough since age nine in his grandmother's Napoli kitchen. He brings two decades of passion, precision, and an uncompromising love for real pizza to every shift.

Sophia Reyes, General Manager at Pizza luce Roseville
Sophia Reyes
General Manager

Sophia joined Pizza luce in 2008 and has been the driving force behind our warm, welcoming guest experience ever since. She ensures every visit feels like coming home.

Jordan Park, Sous Chef and menu developer at Pizza luce
Jordan Park
Sous Chef & Menu Developer

Jordan is the creative engine behind our seasonal specials and new topping combinations. With a background in plant-based cuisine, Jordan champions our inclusive menu.

Ava Thornton, Catering and events coordinator at Pizza luce
Ava Thornton
Catering & Events Lead

Ava coordinates every catering event with the precision of a maestro and the energy of someone who truly loves what they do. She brings luce pizza to parties, offices, and celebrations.

Want to join a team that loves what they do?

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Handcrafted Pizza, Delivered to You

Experience what makes Pizza luce the choice of food lovers across United States. Order online or visit us at 2851 Snelling Ave N, Roseville, MN.